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When billionaire tech titans' tweet, the world takes note. Elon Musk’s recent observation about the difficulties of installing Windows certainly sparked a storm of “how-to” articles and online debate. But perhaps there’s a deeper lesson to be learned, one that Steve Jobs mastered decades ago: Simplicity, when done right, is a product’s most powerful feature.
Elon pointed out the simplicity issue of a simple task like “installing a Windows OS”. I bet, as an engineer and tech guy Elon installed Windows hundreds of times, even though he was surprised with this new tweak, which he did not see before, or the option he needs was hidden somewhere in the settings.
Complexity: The Hidden Cost to Consumers
Think of the last time you struggled with a new piece of software or a gadget with a mind-boggling setup process. That feeling of frustration, the time wasted figuring things out, is a hidden cost to the consumer. While the price tag might seem like the only factor, the…